Hello, I am Ella.

I am a Senior Interaction Designer based in New York City, currently working remotely for SF based consulting firm Propelland, where I lead teams to craft breakthrough strategies, experiences, and products.

Biography

Ella is an accomplished Product Designer with 8+ years in the design field, specializing in digital products and design systems for the last 5 years. Her unique background in architecture informs her holistic approach to complex design challenges.

Here's what sets Ella apart:

Leadership & Management
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Proven experience leading cross-functional teams, managing project sprints, and driving end-to-end design experiences to fruition.

Stakeholder Engagement
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Skilled in navigating stakeholder/client relationships, managing expectations, and delivering projects with excellence.
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‍Multilingual Communicator
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Fluent in the languages of design, development, and strategy, enhancing team synergy and project clarity.

‍Entrepreneurial Mindset
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Exceptional ability to think outside the box, take ownership, and develop innovative processes for better outcomes.

‍Design Excellence
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Known for a keen eye for detail, a high bar for quality, and a proactive approach to incorporating feedback for continuous improvement.

Outside of work, she also attends design critique as a guest crit at Pratt Institute and Columbia University.

Capabilities

Interaction design
Product / UX strategy
Design systems
Design operations
Visual design
User research

Current and past clients

Adobe
‍Converse
HP
MSCI
Pure Storage
Zepp (Huami)

Education

Columbia University
New York, US
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Shanghai Jiao Tong University
Shanghai, China

Recognition

Honor Award for Excellence in Design, 2017
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William Kinne Fellows Price, 2017

Industry Experience

B2B / B2C SaaS
E-commerce
Finance
Education
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Interest and hobbies

Emerging technologies (Blockchain, Web3, AI, etc)
Entrepreneurship
Vintage designer furniture
Podcasts
Plants and pets

Want to reach out about a project, collaboration or just want to say hello?